Tours and activities market
Basically, tours and activities are a new segment of the travel market allowing people to buy tours and book travels according to the type of activities they want to experience. It is the third-largest travel niche after flights and accommodation and represents about 10% of the international travel market. It is expected to reach $183B bookings by 2020. Therefore, tourism affiliate programs might be a very beneficial segment to focus on!
Tours and activities affiliate programs
Below, we prepared a table with the most important information for each program so that you can compare their advantages.
|Program name||Countries||Languages||Affiliate reward||Join the program|
|Tiqets||Over 50 countries||English, German, Spanish, French,
Italian, Dutch, Portuguese, Chinese
|Go City||The United States of America,
the United Arab Emirates,
Hawaii, China and Mexico
|English, French, German, Spanish,
|3% to 6%||Join|
|Ticket Network||Globally||English||6% to 12.5%||Join|
|Viator||Globally||Danish, German, English, Spanish,
French, Italian, Dutch, Norwegian,
Portuguese, Swedish, Japanese
|Musement||80 countries||English, Italian, French, Spanish,
German, Portuguese, Russian,
|50% – 54%||Join|
|English, French and 5 Asian languages||2% to 4%||Join|
Tiqets affiliate program
Tiqets is one of the largest platforms selling tickets worldwide. With Tiqets, you and your clients will have access to over 4,500 activities in over 250 cities. Tiqets helps people enrich their leisure by offering best-price tickets to cultural and sporting events as well as many other activities. No need to stand in the queue at the entrance. After the online purchase, you’ll instantly get your ticket and be able to access the event with the electronic ticket and skip the line.
The Tiqets affiliate program is designed for experts in the travel niche: bloggers, website owners, agencies and more. You’ll be provided with a wide selection of tools and promotional materials to catch your reader’s attention and convert them into clients. You’ll be rewarded with a 6% commission on each booking and have cookies with a 30-day lifetime.
As an affiliate, you’ll receive promotional tools like links and banners of different sizes.
Tiqets is available in eight languages: English, German, Spanish, French, Italian, Dutch, Portuguese, Chinese.
Go City affiliate program
Go City is another ticket booking platform offering access to many travel activities and it has an affiliate program. Notably, it helps tourists save almost half of the initial ticket price and is easy to use in general. Buy a ticket online and it will be instantly delivered to your email. If you plan on visiting multiple destinations a few days in a row, you can purchase a one-to-seven day pass. Thus, this platform offers many options to meet the needs of all clients.
With Go City, you’ll be able to access various attractions and events in the United States, Great Britain, Australia, Mexico, the United Arab Emirates, Hawaii, China and Mexico.
To make money, you’ll be provided with links and banners. Affiliates will benefit from high conversion rates, up to 6% reward on all purchases and 3% commission for coupon/voucher partners.
Go City is available in six languages: English, French, German, Spanish, Arabic, Chinese.
Ticket Network affiliate program
TicketNetwork offers a wide selection of tickets to sporting events, concerts and the theater. The affiliate program offers generous commission rates of up to 12.5% of the ticket price.
TicketNetwork is a marketplace for tickets to all kinds of events worldwide. You’ll be able to book an entrance for over 100,000 concerts (Ed Sheeran, Katy Perry, Beyonce and more), plays, shows (Lion King, Cirque du Soleil and more) and sporting events (MLB, NBA, NFL and more). There is a 100% money-back guarantee, and all the transactions on the website are secure. Also, TicketNetwork offers customer support service seven days a week from 7 a.m. to 1 a.m.
Affiliates receive up to 12.5% commission on the ticket price or 6% reward for ticket-level comparison platforms. The average price of one booking is about $350, so you might receive $44 or $22 respectively. The cookie lifetime is 45 days, which is longer than with other platforms.
You’ll get affiliate tools like a banner, link, event listing plugin or a search widget which you should place on your website to direct traffic to TicketNetwork. Every booking will bring you a commission.
Ticket Network is available only in English.
Viator affiliate program
Viator is a pioneer online booking platform offering over 200,000 activities in the most popular tourist destinations around the world. Whether you want to book a traditional tour or an exclusive activity, Viator offers many interesting experiences that last from a few hours to a couple of days! Also, Viator partners only with reliable providers and offers the best rates for activities. Thus, with Viator, your clients will have:
- A wide selection of traditional and unique activities
- Opportunity to pay with their currency (USD, EURO, AUD, CAD, GBP)
- 2,700 destinations worldwide
- Full refund if canceled 24 hours in advance
- The lowest price guarantee
- 24/7 customer support
As an affiliate, you’ll receive a lot of advantages such as
- 4% commission on bookings
- High conversion rate
- Weekly offers
You’ll also be provided with promotional tools:
The program is available in 11 languages: Danish, German, English, Spanish, French, Italian, Dutch, Norwegian, Portuguese, Swedish, Japanese.
Musement affiliate program
Musement is a website where you can book any kind of tourist activity: tours, shows, museums, sporting events and more. It offers over 25,000 products in more than 1,000 locations. The company chooses only trustworthy partners and always checks the quality of the service provided so that clients can have the best experience. You can buy a ticket online and skip the line to the attraction later to not waste time. Also, there are special city passes combining different sights for a very attractive price. You make one purchase and get access to various destinations at the same time.
The payment is safe, and you can pay in one of the 40 currencies accepted by Musement. Upon purchase, you’ll immediately get the ticket, so the process is fast and reliable. Also, there is 24/7 support if you need to specify any detail.
Affiliates receive 50% of the advertiser’s revenue on sales. Affiliates will be provided with affiliate tools: links and banners.
During summer 2019, there is a special promotion: you can get up to 54% on each order. This is a great share, and to help you make the best of it, we prepared a special article on the Musement affiliate program.
The platform is translated into eight languages to cater to as many tourists as possible. It offers activities all over the world, but the most popular destinations are Italy (Milan, Rome), Spain (Barcelona), France (Paris) and the United States. In total, the program covers over 80 countries.
Voyagin affiliate program
With Voyagin, you can find great experiences in Asia. It is quite a mysterious country which might seem a bit closed, so taking one of the organized trips will definitely help you get a better understanding and unforgettable memories from there. Voyagin offers:
- 3,500 experiences in 200 cities in Asia
- Best hosts who were interviewed by the company and will help you get the most out of your holiday
- Reviews for all types of activities
- Over 1,300,000 satisfied travelers
- 24/7 support for customers: live chat, email, phone
Affiliates can get 2% for JR Pass, Tokyo Disneyland, DisneySea and Fuji Q Highland bookings and 4% commission on other bookings. Also, affiliate links have priority in attribution over other referrals.
The website is translated into seven languages and accepts payments in 19 currencies. Top destinations are Tokyo, Osaka, Kyoto, Singapore, Hong Kong, Bali and Seoul.
What tours and activities affiliate program to choose
Tours and activities are a very profitable segment in the travel niche because almost everyone strives for great experiences and unforgettable memories. With Travelpayouts, you can join one or a few of these vacation affiliate programs and help your readers choose from a wide selection of traditional and once-in-a-lifetime activities.