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25 best affiliate programs in 2020

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25 Best Affiliate Programs in 2019

If you have started looking for affiliate programs for the first time, you are ready to make a profit out of your website. Such programs are among the most simple and efficient ways to make a living online. To ensure that we are on the same page about affiliate programs, let’s clarify what they are. Affiliate programs allow you to earn a profit by posting links or placing other affiliate tools that lead to other online merchants (such as and encouraging users to act in a certain way. For instance, to buy something, such as a flight ticket, or to complete a task — subscribe, create an account and so on.

If this is not your first rodeo and you are looking for more opportunities to multiply your profits in 2020, you have come to the right place. We have created an up-to-date list of the highest paying affiliate offers, with all the information you will need to make the choice that will benefit you in the long run.

Types of affiliate websites

Before we dive into which affiliate programs are out there, let’s take a look at the types of affiliate websites. That way, we’ll be on the same page about which websites are of interest to online merchants and how such websites can benefit from joining affiliate programs.

Coupon websites

If customers are looking for a good deal, they will likely visit a coupon website. Such websites offer their users special discount codes (provided by eCommerce websites, of course). In exchange for users’ purchases, coupon websites get a reward. Coupon websites can be dedicated to a certain topic — e.g., coupons for travelling (hotel bookings, flight tickets, etc.).

Content-focused websites

These websites can either be dedicated to one topic (e.g., world news) or look more like an online magazine with dozens of topics. They provide regular content (articles, columns), and can profit from placing affiliate banners and ads on their pages. In addition, they may provide so-called sponsored content that revolves around an affiliate product/service or includes links to the texts themselves. For instance, links can be added to articles that contain certain lists — e.g., “5 Best Coffee Shops in Toronto” or similar.


Blogs are content-focused websites. However, they deserve special attention because they usually occupy one particular niche, be it a zero-waste lifestyle or DIY tutorials. Bloggers can put banners on their blogs or (what has proven to be more efficient) place links throughout their posts. They can also write about the sales they learn about beforehand, create posts about certain products/services they are using, or provide readers with special coupons and discounts. For instance, if you have a travel blog, you can give your readers information about saving on accommodation and provide them with an affiliate link or coupon for hotel bookings.

Cashback websites

These websites return a certain amount of money to users who followed the affiliate links on the website to purchase something. Thus, they profit solely by finding partners who are willing to put their links on the website. Such websites usually occupy one particular niche.

Datafeed websites

A good example of a datafeed website is a comparison shopping website. Such websites provide users with an opportunity to compare various products according to certain characteristics. Having made their choices, users will likely follow the affiliate link on the website. Basically, affiliate programs provide datafeed websites with links and other ready-made promotional tools (e.g., product images) in exchange for paying a certain reward for every purchase made via the affiliate link.

White Label projects

You can create a website which will generate the sale itself. For this, you must use a special affiliate tool — White Label. This is a technology for building, on your domain, a service which allows you to create your own service or copy another service on your own domain. Your work is to attract traffic there to make a sale.

For example, you can use flight tickets White Label to create a flight search engine on your domain. It’s quite easy and you do not need extensive IT knowledge to do it.

List of 25 affiliate programs

Does your website fit into one of the categories described above? Great! Now you can take a look at our reviews of the top converting affiliate programs that deserve your attention today. We divided all the best affiliate programs into categories to make the search easy for you.

25 Best Affiliate Programs in 2018


We’ll start at one of the widest niches — travel. Most people travel — to home, to holiday locations, on business trips, etc. The market is huge and, especially in 2020, is very attractive as more people become mobile and use a variety of travel services. You can earn money from this! If your website specializes in travel, various websites will be happy to work with you.

  1. Travelpayouts

The Travelpayouts affiliate network covers the whole spectrum of what a traveller may need when preparing for a trip: hotels, insurance, flight tickets, transfers, rent-a-car services, etc.

You can earn up to 70% of the revenue; the average commission is 1.6% for flight tickets and 6% for hotel bookings. Check out more details about the commission you can earn with Travelpayouts and the payment system here. Available payout methods are:

  • Bank transfer;
  • PayPal;
  • ePayments.

In 2020 Paypal is one of the most popular payment systems. With Travelpayouts, it is also one of the most convenient, as the minimum payout amount via this system is just 50 dollars.

You can employ a variety of ready-to-use tools for promotion:

  • Search forms;
  • Map widget;
  • Hotel map;
  • Text links;
  • Banners;
  • WordPress plugin;
  • White Label;
  • Best offers feed.

For developers, available API and SDK are available for iOS and Android. If you want to learn more about this wide range of promotional tools, make sure to check out this page.

Travelpayouts is a travel affiliate network that focuses not only on flights and hotels. You can join the transfer affiliate program, or focus on holiday rentals, car rentals, bus tickets and more. Learn more in your account in the Offers section.

  1. TourRadar

TourRadar specializes  in tours to any corner of the world. By promoting the TourRadar service, you can earn 5% of the commission TourRadar receives. You can employ ready-to-use banners and widgets, placing them directly on your website. This will allow you to earn $15-$20 per trip.

  1. Sailing Europe

Sailing Europe is a website dedicated to yacht charter services. This program’s terms are quite simple: Sailing Europe provides you with banners and links and pays you €50 for every sale you bring in.

  1. Sandals and Beaches

Sandals and Beaches specializes in luxury Caribbean vacations at distant resorts. It provides a wide range of services, from romantic dinners to luxury suites. If your promotion of these services is successful, you can earn from 4% for travel product sales. You can use ready-to-use banners for promotion. The 3-month EPC is $137.99.

  1. is a service that most travelers have used at least once for booking a hotel or a hostel in another city. It provides a wide range of promotional products, from links to search boxes. As for potential profit, your commission starts at 25% for a checked-out reservation, calculated from the entire commission. As you accumulate more reservations through your website, your commission can grow, as depicted in the table below.


Nowadays, flights are accessible for anyone if you know where to look for good offers. Help your users find the best flight offers while making a profit yourself with the best flight affiliate programs!

Flights affiliate programs

  1. Jetradar

Jetradar is a flight metasearch website. Its purpose is to help users find the cheapest airline tickets available for a certain destination and date. Jetradar offers its affiliates 60% to 70% of its profit from every ticket sold via an affiliate link, which amounts to as much as 1.6% of the ticket price. You can use pre-made text links, banners, search forms, API and White Label for promotion purposes.

The Jetradar affiliate program is part of the Travelpayouts affiliate network. You can join it through Travelpayouts.

  1. Skyscanner

Skyscanner is a search engine for the cheapest tickets and for booking flights. It also provides rent-a-car services. Skyscanner affiliates can count on widgets and text links created for promotion purposes. Skyscanner is among those affiliate programs that pay per click: You can earn from $0.15 to $0.25 per exit click on average.

  1. Momondo

Momondo is a website dedicated to searching for the best travel routes. It also provides flight booking services to its users. Momondo’s affiliates get up to 75% of Momondo’s income stemming from a flight booking made by a U.S. visitor, and up to 65% for travelers from other countries. You can use banners, text links, deep links and HTML links.

Find more detailed information about the best affiliate programs for flights in this article on our blog.


Countless affiliate programs for websites specialize in tips and tricks on eCommerce. The following are among the best.


  1. Shopify

Shopify is a platform for creating, managing and promoting online stores. In addition, it is one of the top paying affiliate programs. Shopify offers a 200% commission for every user who acquires the standard subscription (which can equal up to $598) or a 100% commission for every purchased enterprise plan ($2,000). You can promote Shopify via pre-made banners and links.

  1. BigCommerce

BigCommerce offers services for those who want to open or enhance their own online stores: hosting, design, etc. In addition, it provides tools that can help anyone promote and optimize online stores. If you join the BigCommerce affiliate program, you can earn a 200% commission for the plan price by promoting via links, banners and emails. This means you can earn $60-$500 per purchased plan.

  1. Amazon associates

This is among the best affiliate networks for beginners. As you know, Amazon is an eCommerce platform that sells countless products, from books to gardening tools. If the user follows the link on your website and buys the product during the same session, you will get a percent of the price the user paid. The commission you’ll earn depends on the category of the product you are promoting. The highest fee is 10%.

  1. eBay partner network

eBay Partner Network works pretty much the same way that Amazon Associates does. You can encourage your users to follow the links to products placed on eBay and earn a commission if the user purchases the product within 24 hours. You get your earned commission fees every month, and they can reach 50-70% of the eBay commission, depending on the category. The Parts & Accessories and Fashion categories are the highest paying ones.


More people are meeting online to start a relationship. Take advantage of this trend and make a profit while helping your users find their soulmates.

  1. Love Revenue

This affiliate network was created to help affiliates who specialize in dating find online merchants seeking promotion for their products or services. Love Revenue promotes such brands as NextLove and Victoria Milan, to name a few. The amount of money you get will depend on the number of sales you make within 30 days; you can earn at least €70 for up to 9 sales. Take into consideration the fact that Love Revenue is also among the affiliate programs that use PayPal.

  1. Love Affiliates

Love Affiliates offers the highest commission fees in the industry: up to $500 for the first order, up to $12 for every lead and a referral commission of up to 5%. All you need to do is place the banner on your website.


Is your audience looking for a certain solution for their business or personal purposes? You can refer them to your partners and get a commission if they decide to use their services.

  1. WP Engine

WP Engine provides hosting services for thousands of WordPress sites. This WordPress affiliate program is one of the highest paying ones; you can get $200 per referral or 100% of the first payment made by the customer you referred. In addition, you have an opportunity to find subaffiliates and earn from their leads, as well as receive bonuses for multiple sales.

  1. Leadpages

Leadpages allows anyone to build an eye-catching one-page website. It offers a tempting 30% commission for all sales generated by the user who found his or her way to Leadpages via a banner or link on your website.

  1. GetResponse

GetResponse specializes in software solutions for email marketing on a subscription basis. You can refer your website visitors to GetResponse via a banner or a link placed in your posts or articles. This can bring you one-third (33%) of the amount the user pays every month for the subscription. Your take can be from $4.95 to $54.45 per month depending on the plan the user chooses.

  1. HubSpot

HubSpot provides marketing & sales software for marketers, salespeople & entrepreneurs. The HubSpot affiliate program earns you up to $1000 for every customer referred. On top of that, you can tap on HubSpot’s vast library of creatives to help ramp up your content.

Bonus: Liquid Web is not just another hosting provider. This company offers a wide range of hosting-related services. For instance, its users can take advantage of full management of their WordPress websites. You can get up to $1,500 per lead generated by a banner ad or a link on your website. Take into account that you must join either the CJ Affiliate or Impact Radius affiliate networks to start working with Liquid Web.


Is your average visitor interested in editing photos or videos? Or perhaps your visitor constantly needs digital stock materials for their website. You have many options here.

  1. Shutterstock

Shutterstock is the first name users remember if you ask them about stock photo websites. However, even such a powerful brand needs promotion. Become a Shutterstock affiliate to earn up to 20% on commissions from your leads. This can equal up to $300 per each new customer you generate. As for stock material purchases, you can earn $0.04 per item on average. You can also use promo codes and coupons provided by Shutterstock for promotion.

  1. Adobe

Adobe owns various tools for photo and video editing, vector design, etc. You can become an affiliate for Creative Cloud & Document Cloud, as well as for Adobe Stock. If you lead a new customer to Creative Cloud & Document Cloud, you will get either 85% of the customer’s first month or 8.33% of the one-time payment for the first year of the subscription. As for Adobe Stock, you can get $72 from every monthly payment or 8.33% of the price of a single purchase. On top of this, Adobe provides you with ready-to-use banners and text links.

  1. Deposit Photos

Deposit Photos is another photo stock service. Its affiliate program allows earnings from 30% to 90% of a purchase made by a new customer who came from your website. In addition, you will receive from 15% to 20% for the purchases that the customer you generated made within a one-year period. You will have access to banners, text links and widgets that you can use for promotions.

  1. iStock by Getty Images

Getty Images is known worldwide for its photos. iStock is one of its services that provides digital stock. If you decide to join its affiliate, you can count on a reward of up to 10% for every existing customer sale and 20% for purchases made by a new customer. You can use banners and text links created and provided to you by iStock.


Are your frequent visitors keen on keeping themselves healthy and fit? You can recommend the following brands.

  1. iHerb

The iHerb affiliate program is one of the leading programs in the field of health products. This global retailer gives its affiliates competitive rewards: a commission of 10% on all purchases made thanks to your referral. In addition, you can earn a 20% commission by promoting iHerb Brands products. You can use ready-to-use text links, images and other creative assets, as well as coupons. Moreover, you will be among the first to receive notifications about upcoming sales.

  1. The Detox Market

The Detox Market is a place where users can find anything from natural lipsticks to hair care products. The commission rate depends solely on the product category and can reach 10%. You can take advantage of the ads that the merchant provides, and be among the first ones to find out about new sales.

  1. eVitamins

This website is dedicated to selling vitamins online. If you refer your visitors here, you can earn up to 20% from their purchases. The commission rate depends on the product that was purchased; typically, it is 12%.

Highest Paying Affiliate Programs

Highest paying affiliate programs

Certainly, this list is not final. Many other affiliate programs in various lines of business are out there. However, the affiliate programs of software-related companies are traditionally among the highest paying ones.

This is easy to understand – the more revenue your lead brings to the partner, the more profit you will get. However, this is not the only thing to focus on when looking for affiliate programs.

As an alternative, you can dedicate your time and efforts to generating as many unique leads as possible, and earn a good sum through quantity. This means you should not let high rates fool you. A commission of 30%-40% for the affiliate could be attractive relative to rates of 1%-5%. However, what matters is how much you can sell. Imagine that you have two products, both of which cost $100. From the first you can earn 40%, while from the second “just” 10%. Seems logical to work with the most profitable?

Yes, but profitability is not measured only by the rate. You must also look at the conversion. For example, you can make several sales using the program with the lower rates, and just one sale from the program with the higher rates.

While choosing the highest paying affiliate program, also pay attention to the payout methods and minimum amount. If Paypal is available and the minimum payout amount is reasonable and reachable, that’s great; otherwise, think twice before you start working with the program. Spending a year collecting the amount for your first payout is probably not your dream.

How to choose the best affiliate programs for your blog

We strongly recommend that you not concentrate only on the commission rates that certain affiliate programs can offer you. Instead, take the following factors into account:

  • your current traffic;
  • your target audience;
  • your desired level of income from affiliate programs.

First, the audience. You must assess how many visitors you have, and who those visitors are. What is your average visitor interested in? What are their needs and wants? You must know this to understand which brands will interest them. For instance, if you have a niche blog about traveling on a low budget, promoting Liquid Web or Sandals and Beaches will not bring you a profit; your visitors likely won’t be able to make a purchase there. Instead, becoming an affiliate for Travelpayouts would be a perfect fit.

Knowing the number of your visitors is important as well. If you have just 25 readers per day, your application for an affiliate program may not even be accepted. Moreover, even if it does get accepted, you shouldn’t count on a huge income.

In addition, you must know how much you want to earn by joining affiliate programs. Will it be your main source of income or just an additional one? For the first scenario, you should consider promoting products that are expensive and, consequently, that can bring you a good profit. If you plan on the second scenario, you can opt for affiliate programs that pay for sign ups or affiliate programs that pay daily.

Affiliate networks: the bottom line

There are a great number of affiliate programs you should consider joining in 2020. However, choose carefully. Pay attention to your audience, their interests and their needs. If you want to learn more about the conditions of the affiliate program you’d like to join, do not hesitate to contact the website that offers the program or, at the very least, read reviews of the program and its terms.